@LucB , congrats as the article subject.
2 Likes
Thanks, @bnm3215
It’s amazing that the cognitive shuffle continues to garner an enormous amount of publicity.
- In February it was in BBC Science Focus.
- This TikTok video has had > 609k likes.
- an article on Calm’s website: How cognitive shuffling can quiet racing thoughts at bedtime.
I hope the attention encourages some sleep researchers to compare the cognitive shuffle with other cognitive techniques (such as monotonous imagery (Morin & Azrin, 1987) , articulatory suppression and Cognitive Refocusing Treatment, which are reviewed in our 2000 SMR paper paper).
We keep track of a small % of the media attention of the cognitive shuffle:
All this publicity is basically organic. We only did a bit of advertising for mySleepButton about 10 years ago which didn’t go anywhere. There’s an intrinsic interest in the technique. I think that’s both because many people struggle with insomnolence, and the technique itself is imaginative.
We have an iPhone app , mySleepButton:
that helps people do the cognitive shuffle. Both mySleepButton and the cognitive shuffle have a psychological rationale, which is why we are CogSci Apps 
.
1 Like